Concierge service offers hourly assistance for busy families.
Michelle Dawson believes in fate—at least when it comes to how Danielle Jordt came into her life. “The universe just dropped her in my lap,” Dawson says. Dawson had just moved to Minnetonka from St. Paul when she found herself striking up a conversation with Jordt at a local retail store. Dawson had started her own boutique law firm and had a to-do list a mile long while Jordt had launched her own cleaning and organizational company, Systems Family Concierge, and was looking to build her client list. “I think we’re a match,” Dawson told Jordt.
In the months that followed, Dawson took advantage of Jordt’s bevy of services from having her sell furniture from her old house and watching her dog to helping her host a graduation party and cleaning. “She’s so responsive, so accommodating,” Dawson says. “Something comes up and immediately I think, ‘Danielle!’” That’s just what Jordt loves to hear. “I like to say we give the gift of time,” she says.
Jordt knows the chaos that everyday life creates and has fashioned her business to be a simple one-stop shop for busy families, complete with hourly pricing. She launched the company in 2023 and truly believes that the sky’s the limit. “It’s amazing,” she says. “Every day, I’m excited to watch it flourish and grow.”
The idea for Systems Family Concierge came from Jordt’s own hectic life. With six kids and a husband, who frequently traveled for work, the Minnetonka resident knew what it was to have a full plate. “There was a pile of donations, a dog that needed to be groomed and I couldn’t remember the last time anyone had a checkup,” she says. “I thought, ‘Why is it so hard for families to find support?’”
Jordt says she ended up throwing caution to the wind and filling the void herself. At first, she focused solely on organizational services but later responded to the local market demand for cleaning and other assorted tasks. Pete Sparby hired Jordt for cleaning and organization but says that it was her suggestions for how to better utilize their kitchen—something they hadn’t even asked her about—that changed their lives. “She analyzed our kitchen and came up with some intuitive solutions,” Sparby says. “We were blown away by how much more sense it made. It was subtle, but it made a huge impact.”
Valentina McCachren was in the midst of a difficult pregnancy when she enlisted Jordt’s help for everything from changing sheets to organizing closets to cleaning at their Minnetonka home. “I needed someone to be a part of our family,” she says. “[Jordt] came in and took over. She’s a domestic goddess.”
Jordt doesn’t do it alone. She currently has a team of seven concierges—most of them local moms, all of them background-checked and Jordt-approved. Jordt gets to know clients through an initial consultation and matches them with the concierge she thinks will be the best fit. “I want it to feel super comfortable,” she says.
Client Jolie says the concierges she has worked with have been pleasant and professional and have given her peace of mind. “They are intelligent, independent-thinking, creative women who see both the nitty-gritty details and the big picture in both life and home maintenance,” she says.
“We’ve all been through it,” Jordt says. “It takes a village.” And Jordt is happily building that village—one concierge at a time.
That Extra Touch
Each month, Systems Family Concierge offers a special highlighted activity for clients to take advantage of, from a class on how to make egg rolls to wardrobe and décor refreshes to boat boxes filled of tasty goodies delivered right to a client’s home or boat.
Danielle Jordt has also started offering a monthly subscription, Systems Plus, that handles all the “unfun shopping” that routinely pops up, including for items like air filters, light bulbs and toiletries.
Systems Family Concierge
Instagram: @systemsmn